TruLife CEO, Brian Gould Shares Tips on Launching Your Brand in the U.S.

TruLife, a leading distributor of innovative health and wellness products, is pleased to share tips from its CEO, Brian Gould, on launching your brand in the world’s largest market.

NEW YORK, NY / ACCESSWIRE / April 22, 2023 / As a marketing and distribution professional with years of experience, Brian Gould believes that pacing oneself is the number one piece of advice that entrepreneurs should embrace. Launching a brand takes time, and it is essential to maintain perspective, especially when facing the competition of tens of thousands of other brands. In his latest public appearance, Brian Gould, the CEO of TruLife, shed light on the proven strategy to launch a brand in the U.S., one of the largest markets in the world.

Gold recommends diversifying your launch through e-commerce and traditional brick-and-mortar retail. E-commerce is a powerful and growing form of retail, offering an accessible way to reach consumers across the globe. Establishing a brand online first can lead to opportunities to court the attention of larger brick-and-mortar retailers.

“The number one piece of advice everyone should embrace is the need to pace themselves. Launching a brand never takes place overnight. Even wunderkind brands take time to become established and gain the public’s eye.” ~ Brian Gould

According to Brian, there are a lot of different ways to go about setting up retail channels in the modern market. Most of these are lumped into two broad categories: e-commerce and brick-and-mortar retail. “Don’t underestimate traditional retail,” Gould advises. “View both e-commerce and brick-and-mortar retail as key elements of a successful brand launch.”

Lastly, Gould emphasizes the importance of finding partners you can trust. Launching a brand in the U.S. can be challenging, and having someone with experience and knowledge can make all the difference.

About TruLife

TruLife Distribution is your solution to expanding your brand’s presence in the United States. With over 100 years of combined experience, our team of nutrition industry experts provides a full-scale headquarters for your brand at a fraction of the cost. From importation compliance to marketing, sales, and distribution, we take care of everything, including FDA compliance, customs and freight, logistics and warehousing, and product liability insurance. Our synergistic marketing strategies propel your products into profitable retail channels through public relations, digital marketing, social media management, and search engine optimization. Let TruLife Distribution be your presence in the US and navigate the intricate and competitive American market.

Media Contact:

Name: Brian Gould
[email protected]
+1.480.690.2026
4343 N. Scottsdale Rd, Suite 150
Scottsdale, AZ 85251
Website: https://trulifedist.com

SOURCE: TruLife Distribution